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 Participative Internet use, which most individuals recognize as “social media,” has revolutionised and transformed patterns of communication, especially in teens (Chou, Hunt, Beckjord, Moser, & Hesse, 2009). Particularly among youth adolescents, social media use has dramatically risen, with research suggesting a 1000% increase in use from 2005 to 2013, and more recent estimates report use in 74% of high school students (Duggan, Ellison, Lampe, Lenhart, & Madden, 2015). Over 93% of American teenagers (ages: 12–17 years) are now connected to the Internet, roll of social media,social politicians media,digitalpanda


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We employed a mixed methods approach in two phases to assess teen social media utilisation practices and to identify the most effective strategies to engage teens on social media. In Phase I, the Social Media Usability Survey was developed using evaluation research for the Philadelphia Ujima social media initiative. One of the program’s goals is to use social media to encourage integrated gender health education and interventions.The survey was self-administered in the spring of 2013 to a convenience sample of 152 teensroll of social media,social politicians media,digitalpanda


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In this research basically, the aspect of offline political participation relied primarily on items adapted from the work of Jung, Kim and Zuniga (2011). Thus, this instrument includes political activities like transferring or receiving political information on Facebook. The

instrument is likewise used to measure Facebook use by youth and comprises items adapted from Ellison et al. (2007) which includes items that defines youth attitudes and connection to Facebook Furthermore, Interactivity with politicians was measured with the item scale


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political interest have a robust impact in terms of the drive to involve in politics Collaborating with the work of Moeller, Vreese, Esser & Kunz, (2014), this account has supported the claim by stressing that political interest is an attitude that offers a sound and

sustainable outcome in politics since it regularly expresses whether an individual may be politically active or quit. Consequently, it may be correct to say that Facebook users are being motivated and thus, political interests encourage friends in their network and these will likely encourage the engagement in offline political activities.

Recently, the growing body of research has waded into the decline of formal political participation and engagement among youth especially voting and party allegiance due to the heightened youth activism such as protests and demonstrations. However, past research proposes that there is a significant relationship between the usage of social media and online political participation among

youth. Many of those studies have inordinately relied on college students as samples rather than the entire population of youth with a vast amount of knowledge and experience in.roll of social media,social politicians media,digitalpanda





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Model of offline political participation has tested the 4 hypotheses H1, H2, H3 and H4. Result show that all 4 hypotheses are statistically significant. The hypothesized model testing has indicated the results as presented below, all H1, H2, H3, and H4 are supported. Thus, these hypotheses demonstrate the standard estimate and are all significant (R2= .32 and β=.46) respectively. Thus, the model of offline political participation fit the data statistically. Therefore, among the independent variables comprising of Facebook usage, interactivity with political figures, perceived Facebook information quality and political interest their relationship with offline political participation is statistically significant at 0.05 levels.




In conclusion, it is imperative to say that offline political participation amongst youth is essentially dependent on the use of Facebook because more youth are indicating a strong dependence on it as it is their online platform to obtain political information they need to make a cognizant political decision. Henceforth, it is imperative to emphasize that targeting and tailoring political messages online to the youth through Facebook and what motivate youth to develop an interest in offline political activities should be an important factor in future campaign strategies. Additionally, campaign strategies should include the question of what motivates youth to cultivate interest in politics.




1online politics

2American teenagers

(3)authoritarian states

(4)convenience sample

(5)entire population

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